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posted on May 24, 2006
Farmers' Markets Go Beyond Green
The Organic Farmers' Market business environment is changing. Here's another example from New York...
Farmers' Markets Go Beyond Green
By JULIA MOSKIN
Published: May 24, 2006
New York TimesIN 2004, Nina Planck, who had just been dismissed as director of the New York City Greenmarkets, wrote in an Op-Ed article in The New York Times: "Perhaps it is time Greenmarket itself had some competition."
Next month, that meditation will materialize when Ms. Planck opens two outdoor food markets in Lower Manhattan. Every Saturday, these "hybrid" markets, like weekly markets in Europe, will offer more diverse products than a strictly defined farmers' market. With local makers of guacamole and sorbet selling alongside organic farmers, Ms. Planck is striking a symbolic blow at the farmers-only Greenmarket model. Read more >>